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May 28, 2026
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Build Your Benefits: How Alternative Funding Can Transform Your Employee Benefits Strategy 

For New York employers, the rising cost of employee benefits is one of the most persistent challenges in running a business. Traditional fully insured plans work well for many companies, but they are not the only option. Alternative funding strategies are gaining traction among businesses of all sizes, and for good reason. They offer greater flexibility, more transparency, and real opportunities to align your benefits plan with the specific needs of your workforce.

What Is Alternative Funding?

Alternative funding refers to benefit plan structures that move away from the traditional model of paying a fixed premium to an insurance carrier. Common approaches include self-funding, level funding, and captive arrangements. In a self-funded plan, your company pays employee claims directly rather than transferring all risk to an insurer, often with stop-loss coverage in place to financially protect against large, unexpected claims.

Key Advantages for New York Employers

Businesses exploring alternative funding often find benefits like these:

  • Cost transparency: You see exactly where your health care dollars are going, which supports smarter, more targeted decisions.
  • Plan customization: Alternative plans can often be tailored to your workforce demographics rather than following a one-size-fits-all carrier template.
  • Potential for savings: When claims run lower than projected, surplus funds may stay with your business rather than padding a carrier’s profit margin.

Is Alternative Funding Right for Your Business?

The right fit depends on your workforce size, claims history, and risk tolerance. Alternative funding tends to work well for employers with stable, relatively healthy employee populations, though level-funded options have made these strategies accessible to smaller groups as well.

Making the Move With Confidence

Shifting your benefits strategy is a significant decision, and having an experienced guide matters. Contact Matson & Kellogg Benefits Group to learn how alternative funding may work for your business, or to build your benefits today.

This blog is intended for informational and educational use only. It is not exhaustive and should not be construed as legal advice. Please contact your insurance professional for further information.

 

Categories: Alternative Funding, Blog, Build Your Benefits, Employee Benefits

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